About NuYu

About NuYu London

At NuYu, you can be confident that you will receive an objective professional consultation, followed by expert administration of your chosen hair or skincare treatment. To ensure that we can deliver on this statement, only professional trained Doctors administer our aesthetics treatments and our hair and skincare professionals are fully qualified. Moreover, this is a small family business where delivering excellent, discreet customer service is at the heart of what we do. Based in Primrose Hill, NW1

We pride ourselves on treating all our clients as individuals; no two people are the same. So it stands to reason no two skins or hair are the same. Your hair and skin is as individual as your personality. Hence, our qualified skin care specialists and medical doctors are able to discuss your requirements, whether you are young or old; male or female; or simply looking for advice on maintenance.

Meet the team

Sam Larkin

Sam Larkin

NuYu London announced the launch of their Skincare Clinic in September 2011.  Based in the heart of London, the clinic specialise in Aesthetic's, providing a number of services including wrinkle reduction, laser hair removal, rejuvenation treatments and enhancement treatments. “Many people want to look and feel good about themselves and see the latest non-surgical treatments as the way forward" said NuYu London Director Samantha Larkin. “We felt there was an opportunity to introduce a clinic to the desirable Shad Thames area and now Primrose Hill and Harley Street, allowing people who live or work nearby to receive a professional service from our highly skilled and experienced doctors.”

NuYu's key differentiators are that they are a small family business, where aesthetic procedures are only delivered by doctors and  where delivering excellent, discreet customer service is at the heart of what they do. The owner Samantha studied Business and Marketing at Liverpool John Moores. Her earlier career consisted of 9 years within the business sector where she picked up valuable experience in business and more importantly customer service. The decision to start the business and train to become a Skincare Professional came in December 2010 and she hasn’t looked back since.

In November 2014 Sam decided to expand the business and move to Primrose hill. Adding new services and additional team members. 

Dr Jo Larkin

Jo Larkin

NuYu London’s Clinical Director Dr Jo Larkin has extensive medical experience. Jo states "There's no need to end up with a frozen face. What every client wants is to look fresher. I prefer to work with a natural amount of botox and see how each face looks after a fortnight before undertaking further treatments.” The follow up treatment provided by  NuYu London two weeks after the initial treatment is free.  Dr Larkin advised “I practice an integrated approach to facial enhancement and rejuvenation, using a combination of therapies. These include anti-wrinkle injections, dermal fillers, precision peels and state-of-the-art advanced treatments for non-surgical face lifts and nose corrections. These are individually tailored to each client with the ultimate aim of providing a  healthier appearance without invasive treatments or surgery.”

Dr Larkin has a passion for all areas of medicine and she has worked within the Aesthetics industry for over 6 years. Within that time she has administered thousands of treatments. This proven track record along with her friendly and flexible manner has led her to have a loyal following who all trust in her advice and opinion.  She started her career in Brighton and has worked out of Harley Street, London Wall and Holborn. 

Dr Krystyna Wilczynski

Jo Larkin

Cosmetic Dentist and Facial Aesthetician

Dr. Krystyna Wilczynski is a qualified cosmetic dental surgeon and facial aesthetician. Following completion of her dental degree at the University of Leeds 2010, Krystyna has undertaken a vast amount of post graduate training which has allowed her to uniquely blend both her dental and facial aesthetic training.

She is a member of The British Dental Associate, The Royal College of Surgeons Faculty of Dental Surgery and the International Team for Implanvology and completed several prestigious advanced training programmes in both New York and London Harley Street.

Krystyna is extremely focused on delivering high quality enhancements in both facial rejuvenation and cosmetic dentistry with the emphasis on ‘the natural look’. She has a vast understanding of facial anatomy which in turn allows her to tailor bespoke aesthetic packages to ensure the individual needs of the patient is met.

Her true passion lies within patient care and treating people in a holistic and ethical manner. It is important to Dr K to address all lifestyle factors when analysing clients to ensure appropriate interventional treatment is prescribed and delivered.

I am a bit advocate in looking after ones skin in early stages of life, and I am constantly motivated to ensure I am up to date with the current developing skincare regimes. Enhancing and contouring the face requires accurate planning in order to achieve the desired, yet natural looking results. Using a minimally invasive approach and my artistry I delicately treat patients over time to gradually build results.

My aim is to provide comfortable  treatment in a relaxed environment and give you the most naturally and beautiful aesthetics.

Melina Noto

Melina has been hairdressing since the age of 16 and quickly qualified in Salon and found her unique style and approach with clients. Mel has always known she wanted to be a hairdresser and her passion for hairdressing began at a young age when she used to watch her mum mastering the trade.  

With over 6 years experience Mel offers a full range of cutting and styling services as well as tinting, highlighting and the latest trends in colouring. In additionally she is trained in Nano Keratin Blowdrys, Hair extensions, re-styles and does a great curly blow-dry.